Plaid1,001-5,000 employeesFintech
AI Marketing Technologist Lead
“Plaid powers the tools millions of people rely on to live a healthier financial life, connecting 12,000 financial institutions across the US, Canada, UK, and Europe.”
Compensation
$170K-$223K /year
Location
New York, NY
Workplace
Hybrid
Type
Full-time
Skills covered in University
AI AgentsLLMsAutomation
About the role
Own the strategy and execution for integrating AI into Plaid's marketing workflows, designing and deploying AI-powered agents and automations that improve efficiency and scalability across Marketing, BI, GTM Ops, and Web Engineering teams.
What you'll do
- Own the strategy and execution for integrating AI into marketing workflows, identifying high-impact opportunities to improve efficiency, scalability, and performance.
- Design, build, and deploy AI-powered agents and automations that support marketing workflows.
- Evaluate emerging AI tools and technologies, staying current on industry trends and translating new capabilities into practical marketing applications.
- Partner cross-functionally across Marketing, BI, GTM Ops, and Web Engineering to implement and scale AI-enabled workflows and drive adoption.
- Lead change management efforts by training teams, evolving workflows, and helping employees transition from manual execution to managing AI-assisted systems.
- Optimize the marketing technology ecosystem, including AI tooling, APIs, data flows, Salesforce integrations, BI tooling, and marketing automation infrastructure.
What we're looking for
- Hands-on experience designing and deploying AI-powered workflows, agentic systems, or marketing AI agents that improve operational efficiency and scalability.
- Demonstrated success driving transformational change within an organization, including influencing teams to adopt new technologies, workflows, or operating models.
- Strong experience working with LLMs, prompt engineering, AI automation platforms, and emerging AI technologies.
- Deep understanding of marketing operations and experience with marketing automation platforms, including campaign creation, workflow management, testing, and optimization.
- Proficiency with SQL, Tableau, and other BI and data visualization tools, with the ability to analyze large datasets and translate insights into actionable recommendations.
- Excellent cross-functional communication and stakeholder management skills, with the ability to influence and collaborate across Marketing, Operations, BI, and Engineering teams.
- Bachelor's degree in Marketing, Business, Information Systems, Computer Science, or a related field (or equivalent practical experience).
Posted
14 days ago · Jun 12, 2026