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Accertify501-1,000 employeesB2B Services

AEO and Digital Marketing Manager

“Accertify empowers businesses to stay ahead of emerging threats with a risk management platform that balances client experience and security. Protect your business with AI, machine learning, and community-driven insights.”

Compensation
$125K-$150K /year
Location
Itasca, IL
Workplace
Hybrid
Type
Full-time

Skills covered in University

AEOGEOLLMsAnalytics

About the role

Accertify is hiring a hands-on marketer to own how Accertify is discovered, understood, and cited across traditional search, AI-powered answer engines (ChatGPT, Perplexity, Google AI Overviews, Gemini), and its own website. The role turns that visibility into real marketing interactions, qualified leads, and sales pipeline.

What you'll do

  • Own Accertify's visibility, accuracy, and citation frequency across AI answer engines and traditional organic search.
  • Run prompt-level, platform-level, and competitor-level analysis using Profound to understand why Accertify is surfaced (or isn't), and turn findings into concrete content and technical actions.
  • Use SEMrush for keyword, technical SEO, and competitive research, and extend those findings into AEO-specific tactics: structured data (schema.org/JSON-LD), crawlability, and content formatting built for how AI models discover, index, and retrieve content.
  • Treat new AEO tactics (schema changes, content restructuring, format tests) as hypotheses, and track which ones actually move citation and visibility metrics.
  • Partner with the AI/LLM team on any new automation, integration, or tooling that supports AEO monitoring and reporting.
  • Partner with content and portfolio marketing to shape a content engine built to be cited, not just ranked.
  • Build recurring reporting that makes AI-search performance clear to leadership: visibility trend, citation share, sentiment, and competitor positioning.
  • Own Accertify's presence on review platforms (G2, Capterra, TrustRadius) as part of the broader answer-engine visibility strategy.
  • Work directly in WordPress to update, optimize, and troubleshoot site content and structure.
  • Own Google Analytics 4 measurement and Google Ads campaign execution and optimization.
  • Direct a small developer resource and a small paid media resource, setting the strategy and reviewing performance.
  • Direct a social/brand intern on organic social execution and content support.
  • Own the YouTube channel: content planning, publishing cadence, optimization (titles, descriptions, transcripts, chapters), and performance tracking.
  • Make sure landing pages, campaigns, and chat flows are instrumented correctly to flow cleanly into Salesforce and Pardot (Marketing Cloud Account Engagement).
  • Partner closely with the Marketing Automation/RevOps team, who own lead scoring, routing, and nurture builds, so the work is built for what actually converts downstream.
  • Work in step with the ABM/Demand Gen Manager and Events/Digital Experiences Manager so visibility and content work fuels their campaigns and event programs.

What we're looking for

  • AEO-forward mindset: genuine understanding of how LLMs and answer engines discover, index, retrieve, evaluate, and cite content, not just traditional SEO.
  • Direct experience with Profound (or a comparable AEO/AI-visibility monitoring platform).
  • Direct experience with SEMrush.
  • Comfortable working inside WordPress for day-to-day content and structural changes.
  • Proficient in Google Analytics 4 and Google Ads.
  • Working knowledge of Salesforce, understanding data flow and pipeline impact, not administration.
  • Comfortable managing a YouTube channel end-to-end and directing a junior/intern-level social resource.
  • Comfortable operating in a SOC 2 compliant, security-conscious enterprise environment where every new tool, integration, or automation goes through legal and security vetting before use.
  • Working knowledge of Pardot (Marketing Cloud Account Engagement), enough to understand lead flow and collaborate with the team that owns it.
  • Applicants must be authorized to work in the U.S.; Accertify does not provide visa sponsorship for this position.
  • Preferred: familiarity with Qualified or comparable Salesforce-native conversational/chat platforms.
  • Preferred: B2B enterprise technology marketing background.
  • Preferred: prior experience working in a regulated, security-conscious, or SOC 2/compliance-driven environment (fraud prevention, fintech, cybersecurity, healthcare, or similar).

Posted

1 hour ago · Oct 5, 2026

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